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The Evolution of Coke Studio Pakistan

By Ahmad Uzair

Coke Studio is one of the biggest musical phenomenon of the past decade and five years on, it is still successfully running and much appreciated by a wide audience all across the globe. It all started in 2008 when Rohail Hyatt of Vital Signs fame came up with his brain child and an idea that instantly clicked. Although the first season was quite a big hit and introduced a new dimension to the local music scene, but many people were still not really aware of this project and it took some time for them to digest it.