There is definitely something big cooking up in the music circles in Lahore.
According to our sources, this mega project is titled as Pepsi Smash, and as the name states, this will be sponsored by the beverage giants Pepsi.
[ NEWS UPDATE: Pepsi Smash Will Air Its First Episode on April 26th! ]
After the success of Coke Studio with Rohail Hayat, it was obvious that Pepsi would come up with something to counter it. One of our sources tells us that Pepsi had been planning a project like Coke Studio for three years, and originally Shahi Hasan was supposed to handle it.
Our sources now confirm that the project will be handled by Farhad Humayun of Overload fame, but we will still have to wait till we get to know about the whole team working behind Smash.
